Flatpack refers to products that are packaged and sold in flat pieces, which can be assembled into the final product at home. Synonyms for flatpack include ready-to-assemble, self-assembly, knockdown, kit, and modular. All of these terms imply that the product comes in individual pieces that need to be put together by the purchaser. This method of production is popular for furniture, as it makes transportation and storage easier, and reduces costs for both manufacturers and consumers. While some people enjoy the challenge of assembling flatpack products themselves, others may be put off and prefer pre-assembled pieces. Regardless of personal preference, flatpacks are an increasingly popular option for cost-effective and convenient purchasing.